The Chick Game

Cock-a-doodle-doo! Who came first, the chicken or the egg? The Chick Game is the first Eat-to-Play game out there! Created by Oluksne Eggs, this game lets you build your own Egg Farm by taking charge of a cute little chick. Learn how to manage a real chicken farm, grow and sell crops, and discover a wide range of delicious dishes that can be made from eggs.

Client

Year

2023

Throughout our cooperation with The Chick Game, we handled the game’s soft launch and established vibrant social media presences across TikTok, Instagram, and Facebook. Our comprehensive ads strategy covered all facets of the game. Further on, we also managed SMM and an extensive influencer campaign, including paid-advertisement and the launch of a specially-produced PR kit.

 

 

 

Social media strategy development & management:

● Brand tone of voice, guidelines

● Visual content and copywriting

● Brand awareness activities and influencer campaign

● PR kit